Poynter Digital Design Challenge


A Project to Create New Visual Models for Digital News Publications

Can better design create a better user experience that engages readers and drives revenue? Join us in January as we hear from the designers who are developing new models for information display. They will be presenting design concepts based on our initial workshop in October. (You can watch the video replays here.)

The designers will explore:

How publishers can affordably create immersive VR stories, using live examples by content creators with a walk-through of the interface and practical examples from a team that is telling great stories with limited funding

A hyperpersonalized news feed model (which can become a fully dedicated VR news experience) that will allow the user to control and adjust advertising and news content

How a local media operation can rebrand as an “informational operating system” for a city, with different types of products that are not necessarily bundled into a newspaper or traditional news site setting

How publishers can create modern news, entertainment, shopping and community engagement experiences and reinvent their relationship with their audience


Sponsored by William R. Hearst III

Organized by: 
Poynter Institute
St. Petersburg, Florida 33701

Elisa Jackson, executive director, Poynter Foundation

Roger Black, moderator